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Border Report – Grupo Frontera’s Alamo Pulga music video premieres Thursday

Posted on June 11, 2025

ALAMO, Texas (ValleyCentral) — Grupo Frontera announced the premiere of its latest single and music video, which was shot at the Alamo Pulga, in Alamo, Texas.

The band announced on its social media that the music video and single titled “Y Lo Que Viene” will premiere this Thursday, June 12.

The single will feature MISTER CHIVO, a Mexican cumbia, pop band that originated from Tamaulipas in 1974.

On May 29, Grupo Frontera invited the Valley to be a part of their music video through their social media at the Alamo Pulga.


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  • Fans gather at the Alamo Pulga after Grupo Frontera announced they would be at the location May 30. (Photo taken by Mia Morales/ValleyCentral)
  • Fans gather at the Alamo Pulga after Grupo Frontera announced they would be at the location May 30. (Photo taken by Mia Morales/ValleyCentral)
  • Fans gather at the Alamo Pulga after Grupo Frontera announced they would be at the location May 30. (Photo taken by Mia Morales/ValleyCentral)
  • Fans gather at the Alamo Pulga after Grupo Frontera announced they would be at the location May 30. (Photo taken by Mia Morales/ValleyCentral)
  • Fans gather at the Alamo Pulga after Grupo Frontera announced they would be at the location May 30. (Photo taken by Mia Morales/ValleyCentral)
  • Fans gather at the Alamo Pulga after Grupo Frontera announced they would be at the location May 30. (Photo taken by Mia Morales/ValleyCentral)
  • Fans gather at the Alamo Pulga after Grupo Frontera announced they would be at the location May 30. (Photo taken by Mia Morales/ValleyCentral)
  • Fans gather at the Alamo Pulga after Grupo Frontera announced they would be at the location May 30. (Photo taken by Mia Morales/ValleyCentral)
  • Fans gather at the Alamo Pulga after Grupo Frontera announced they would be at the location May 30. (Photo taken by Mia Morales/ValleyCentral)
  • Fans gather at the Alamo Pulga after Grupo Frontera announced they would be at the location May 30. (Photo taken by Mia Morales/ValleyCentral)
  • Fans gather at the Alamo Pulga after Grupo Frontera announced they would be at the location May 30. (Photo taken by Mia Morales/ValleyCentral)
  • Fans gather at the Alamo Pulga after Grupo Frontera announced they would be at the location May 30. (Photo taken by Mia Morales/ValleyCentral)
  • Fans gather at the Alamo Pulga after Grupo Frontera announced they would be at the location May 30. (Photo taken by Mia Morales/ValleyCentral)

On May 3, the Valley responded to the “razita beacon” and did not disappoint, as a line of people waited to show support to the Valley natives.

ValleyCentral was at the video shoot and got exclusive access to the music video set and single.

The new single gives a mix of electro synth 90’s and modern cumbia, creating a perfect blend for everyone to enjoy at quinceañeras and parties.

Fans at the set were seen dancing and singing along to the new song.

 Read: Read More 

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